Monthly Archives: June 2008

How Does The World Look If You’re Color Blind?

How Does The World Look If You’re Color Blind?

Seven Tips for Managing Price Increases

Seven Tips for Managing Price Increases

Could You Be Targeting Your Best Problem-Solvers for Lay-Off?

Could You Be Targeting Your Best Problem-Solvers for Lay-Off?

Starbucks and the Power of Story

Starbucks and the Power of Story

Your Brain Craves Food

Your Brain Craves Food

How Creative Are You?

How Creative Are You?

In this video Professor Richard McKenzie of UC Irvine talks about his new book, Why Popcorn Costs So Much at the Movies and Other Pricing Puzzles. He shows us that we actually end up paying more when we choose the big bucket typically shown in the position of the largest size. With his explanation he also demonstrates how very poor most of us are at comparing volume, an important factor in designing graphical reporting as well as packaging.

Not enough deep thinking?

Not enough deep thinking?

Recognizing change

Recognizing change